Time Out’s recent reader survey reveals more than 90 per cent of our audience considers great food essential to living their best life
Forget about the season of feasting: Time Out readers are hungry for food content all the time.
The expression “full belly = happy heart” speaks true to the Time Out audience. In our recent audience survey, 93 per cent of respondents said their best lives start with great food.
As lovers of the ‘Out’ and supporters of the industry (as seen recently with their wholehearted response to the Revive Awards), our readers actively seek out hospitality when it comes to their social choices. They are social butterflies and diehard foodies with over 83 per cent choosing going to a restaurant as their favourite hobby, closely followed by 60 per cent saying heading to the pub or a bar is a must-do in their diaries.
What this tells us is they remain ready to taste, feast and tell their friends. While dining out is their preferred choice, that doesn’t stop them from bringing the restaurant home, with over 50 per cent saying they use food delivery services weekly.
To wash down all this feasting their preferences are for wine (over 77 per cent) followed by spirits (over 50 per cent), then beer.
With the majority of our audience turning to us for things to do and food and drink content, if you or your brand are looking for an authoritative voice on hospitality with a guaranteed audience, then speak to our sales team today.
Email firstname.lastname@example.org to discuss solutions that will help get your brand into the hands of those hungry for more.