Led by City of Sydney Councillor Jess Miller and Time Out Sydney, #SydneyDoesntSuck has walked away with the Food for Good Award, at the National Good Food Guide’s 2018 Awards in Melbourne last night. The award, which celebrates innovation, charity and sustainability was presented to the campaign for drawing attention to the positive work Sydney’s bars, hospitality and entertainment venues are doing to limit their use of single-use plastic straws.
In collaboration with Miller and Time Out, agencies Paper Moose, Republic of Everyone and The Bravery got together to bring the campaign to life and start to tackle the 10 million straws that are used by Australians each day and 3.6 billion straws are used annually.
“To get this acknowledgment from the sector and watch the growing support from hundreds of venues across Sydney has been amazing. Who would have thought dressing up like a seal, looking like a wally, would be one of my biggest career highlights to date, said Miller. “It’s all been for a good reason though, given that the commitment just from the Sydney Opera House precinct alone means that more than two million turtle-choking straws will not be used within the next year, that's a pretty incredible outcome.”
Michael Rodrigues, MD of Time Out Australia said, “With the spotlight on Sydney’s night-time economy often focusing on discussions around policing, lockout and red-tape review, it tends to obscure the good work that the hospitality sector is doing to encourage wider positive social change. We saw supporting this campaign as an easy entry point for improved sustainable practices across the industry. If our Councillor Jess Miller is willing to get dressed up as a seal in furtherance of the cause then I reckon that's the least we can do.”
Listen to Michael Rodrigues speak with Jess Miller on the latest Back of House podcast.